This topic contains a solution. Click here to go to the answer

Author Question: Which of the following excerpts from a sales message is an example of the social proof technique? ... (Read 257 times)

jessicacav

  • Hero Member
  • *****
  • Posts: 558
Which of the following excerpts from a sales message is an example of the social proof technique?
 
  A) Act now Our special limited time offer expires soon
  B) Did you know that our product has almost twice the computing power of the other handheld devices available today?
  C) Be the envy of your friends and coworkers by purchasing this first-generation product today.
  D) This device gives you the functionality of a laptop and the portability of a PDA.
  E) Several Fortune 500 companies have purchased over 200,000 of these devices for their top executives.

Question 2

How will establishing a clear vision and concrete goals help the team reach their goals?
 
  A) By reminding the team why the work is important.
  B) By helping others feel pride in their work
  C) By displaying an understanding of the emotions of team members.
  D) By acknowledging the frustrations of team members
  E) By making it possible for team members to succeed.



Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
Marked as best answer by a Subject Expert

vkodali

  • Sr. Member
  • ****
  • Posts: 357
Answer to Question 1

Answer: E
Explanation: E) Desire can be created through authority, social proof, or perceived scarcity. Social proof is when people follow the lead of others they respect. Telling the audience that this device is used by the top executives at various companies, they are using the social proof technique.

Answer to Question 2

Answer: A
Explanation: A) The best teams share a concrete goal and vision for success. Success may mean that the organization will better understand the competition or that each team member will receive a bonus. If team members lose sight of the goal, remind them of their vision for success and why it is important.




jessicacav

  • Member
  • Posts: 558
Reply 2 on: Jun 23, 2018
Great answer, keep it coming :)


gcook

  • Member
  • Posts: 343
Reply 3 on: Yesterday
Excellent

 

Did you know?

More than 4.4billion prescriptions were dispensed within the United States in 2016.

Did you know?

Always store hazardous household chemicals in their original containers out of reach of children. These include bleach, paint, strippers and products containing turpentine, garden chemicals, oven cleaners, fondue fuels, nail polish, and nail polish remover.

Did you know?

By definition, when a medication is administered intravenously, its bioavailability is 100%.

Did you know?

Human kidneys will clean about 1 million gallons of blood in an average lifetime.

Did you know?

Although the Roman numeral for the number 4 has always been taught to have been "IV," according to historians, the ancient Romans probably used "IIII" most of the time. This is partially backed up by the fact that early grandfather clocks displayed IIII for the number 4 instead of IV. Early clockmakers apparently thought that the IIII balanced out the VIII (used for the number 8) on the clock face and that it just looked better.

For a complete list of videos, visit our video library