Author Question: In persuasive messages, suggesting that the action you want readers to take A) makes them suspect ... (Read 72 times)

berenicecastro · **on:** Jun 23, 2018

In persuasive messages, suggesting that the action you want readers to take

A) makes them suspect that you are hiding something.
B) encourages them to do what you have asked.
C) is insulting, since everyone knows what they want.
D) leads them to question the significance of your argument.
E) works only when you use a tone that is obviously sarcastic.

Question 2

Using simple language in persuasive messages usually increases your credibility with a skeptical audience.

Indicate whether the statement is true or false.

ashely1112 · **Reply #1 on:** Jun 23, 2018

Answer to Question 1

Answer: B
Explanation: B) Suggest the action you want readers to take and phrase it in a way that emphasizes the benefits to them. Make the action as easy as possible to take. Be sure to provide all the information the audience needs to take the action, including deadlines and contact details.

Answer to Question 2

Answer: TRUE
Explanation: A skeptical audience is likely to be particularly mistrustful of attempts to talk over their heads by citing fancy-sounding scientific and technological terms. A much better approach is to keep things simple and build a sense of trust and common understanding with the audience.