Stephanie learned the brands she should buy and products that ...

[nautica902]

Stephanie learned the brands she should buy and products that were important first from her parents and then from her peers. This is best thought of as an example of
 a. consumption acquisition.
  b. operant learning.
  c. classical learning.
  d. consumer socialization.
  e. purchase habituation.

Question 2

Confirmed benefits are also referred to as ________.
 a. explicit benefits
 b. potential benefits
 c. confirmed needs
 d. the value proposition
 e. None of these are correct.

[peter]

Answer to Question 1

D

Answer to Question 2

d

[nautica902]

Thank you

[peter]

Happy to help you