« previous next »

Author Question: ____ is (are) a consumer's own perception about what he or she knows relative to others. a. ... (Read 49 times)

jazziefee

  • Hero Member
  • *****
  • Posts: 505
on: Jun 28, 2018
____ is (are) a consumer's own perception about what he or she knows relative to others.
 a. Objective schemas
  b. Objective knowledge
  c. Perceptual position
  d. Subjective knowledge
  e. Objective criteria

Question 2

The four types of customer judgments vital to a strong brand are:
 a. sustainability, quality, credibility, and superiority.
 b. credibility, quality, superiority, and consideration set.
 c. sustainability, quality, credibility, and consideration set.
 d. sustainability, superiority, credibility, and consideration set.
 e. none of the above.


Sammyo

  • Sr. Member
  • ****
  • Posts: 329
Reply #1 on: Jun 28, 2018
Answer to Question 1

D

Answer to Question 2

b


Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
« previous next »
 

Did you know?

Multiple sclerosis is a condition wherein the body's nervous system is weakened by an autoimmune reaction that attacks the myelin sheaths of neurons.

Did you know?

As many as 28% of hospitalized patients requiring mechanical ventilators to help them breathe (for more than 48 hours) will develop ventilator-associated pneumonia. Current therapy involves intravenous antibiotics, but new antibiotics that can be inhaled (and more directly treat the infection) are being developed.

Did you know?

About 80% of major fungal systemic infections are due to Candida albicans. Another form, Candida peritonitis, occurs most often in postoperative patients. A rare disease, Candida meningitis, may follow leukemia, kidney transplant, other immunosuppressed factors, or when suffering from Candida septicemia.

Did you know?

Your chance of developing a kidney stone is 1 in 10. In recent years, approximately 3.7 million people in the United States were diagnosed with a kidney disease.

Did you know?

The horizontal fraction bar was introduced by the Arabs.

Relative permeability of an artificial phospholipid bilayer to a variety of solutes. Relative permeability of an artificial phospholipid bilayer to a variety of solutes.
Relative Energy Consumption per Person for Selected Countries Relative Energy Consumption per Person for Selected Countries
The relative influence of heredity and the environment in human behavior has fascinated and plagued ... The relative influence of heredity and the environment in human behavior has fascinated and plagued ...
Relative Humidity Changes at Constant Water-Vapor Content Relative Humidity Changes at Constant Water-Vapor Content
Relative Sizes of Dwarf Planets and Earth Relative Sizes of Dwarf Planets and Earth
Human mtDNA molecule, showing the locations of HVS I and II regions relative to other mtDNA genes Human mtDNA molecule, showing the locations of HVS I and II regions relative to other mtDNA genes
Video: Introduction to Macular Degeneration

For a complete list of videos, visit our video library