Author Question: The frequency with which an object is encountered as a category member, such as Coca-Cola as a cola, ... (Read 132 times)

washai · **on:** Jun 28, 2018

The frequency with which an object is encountered as a category member, such as Coca-Cola as a cola, often makes it a
a. prototype.
b. taxonomic representative.
c. category ideal.
d. premium brand.
e. maxima.

Question 2

In the absence of an indication of performance expertise, all a service business can do is to allow users to ________.
a. become experts
b. self select
c. manage the service mix
d. increase performance