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Author Question: Jake is a salesperson for a corporate jet manufacturer. From experience, Jake knows that most ... (Read 72 times)

Lobcity

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Jake is a salesperson for a corporate jet manufacturer. From experience, Jake knows that most customers will have questions or concerns after placing an order. Which of the following post-sale follow-up methods is the best way for Jake to provide useful information to his customers?
 A) A personal visit
  B) A letter
  C) An e-mail
  D) A handwritten note
  E) Social media

Question 2

____ is a systematic process that actively attempts to retain customers before they defect.
 A) Implicit guarantees
  B) Defection management
  C) Zero defects model
  D) Zero defections model
  E) Conquest marketing



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uniquea123

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Answer to Question 1

A

Answer to Question 2

B




Lobcity

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Reply 2 on: Jun 28, 2018
Great answer, keep it coming :)


Bigfoot1984

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Reply 3 on: Yesterday
Excellent

 

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