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Author Question: Which one of the following communication approaches would be appropriate during the growth and ... (Read 42 times)

Sufayan.ah

  • Hero Member
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  • Posts: 512
on: Jun 28, 2018
Which one of the following communication approaches would be appropriate during the growth and maturity stages of the product life cycle?
 A) informational
  B) informational and persuasive
  C) persuasive
  D) persuasive and reminder
  E) reminder

Question 2

May firms, like the Altria Group, focus on diversification in their marketing strategies because they possess:
 A) many internal strengths and many external opportunities.
  B) many internal weaknesses and many external opportunities.
  C) many internal strengths and few external opportunities.
  D) many internal strengths and many external threats.
  E) many internal weaknesses and many external threats.


DHRUVSHAH

  • Sr. Member
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Reply #1 on: Jun 28, 2018
Answer to Question 1

B

Answer to Question 2

D


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