Author Question: Successful marketing researchers tend to be reactive rather than proactive. Indicate whether the ... (Read 54 times)

fnuegbu · **on:** Jun 28, 2018

Successful marketing researchers tend to be reactive rather than proactive.

Indicate whether the statement is true or false

Question 2

When handling questions from a buying group, salespeople should remember ____.
a. To ensure everyone has heard and understands the question before answering it
b. To not try and bluff the group by trying to answer a question to which they do not know the answer
c. To answer questions as directly as possible
d. Speak primarily to the person identified as the decision maker
e. a, b, and c are correct