If a commercial for Quaker Oats Granola Bars is seen by fifty percent of people during a period of one month, this as known as:
a. saturation.
b. penetration.
c. reach.
d. diversion.
Question 2
Sharon has quit her job selling vacuum cleaners door-to-door. Now, she is selling industrial equipment to businesses. Which of the following is one of the changes she can expect?
a. She will call on fewer customers.
b. She will have to deal with fewer problems.
c. Her job will be much easier.
d. She will have much less control of her time.
e. All of the above are changes she can expect.