The consumer characteristic that captures aspects of consumers' ...

[Ebrown]

The consumer characteristic that captures aspects of consumers' psychological makeup and lifestyles including their attitudes, values, and motivations is called:
 a. behaviorgraphics.
 b. demographics.
 c. psychographics.
 d. geodemographics.

Question 2

A salesperson whose primary responsibility is to maintain relationships with existing customers is a(n):
 a. order-getter.
  b. order-taker.
  c. pioneer.
  d. missionary.
  e. detailer.

[macagn]

Answer to Question 1

c

Answer to Question 2

B

[Ebrown]

Correct answers!

[macagn]

Great! Please up vote