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Author Question: Which term represents a set of values that marketers, senior executives, and other company employees ... (Read 97 times)

Beheh

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Which term represents a set of values that marketers, senior executives, and other company employees consistently embrace and communicate?
 a. top of mind awareness
 b. marketing-mix
 c. ruggedness
 d. brand

Question 2

The problem-solving view of personal selling is an extension of:
 a. needs-satisfaction selling.
  b. stimulus-response selling.
  c. contingency selling.
  d. mental-states selling.
  e. problem-solution selling.



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reelove4eva

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Answer to Question 1

d

Answer to Question 2

A




Beheh

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Reply 2 on: Jun 28, 2018
Gracias!


meow1234

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Reply 3 on: Yesterday
Thanks for the timely response, appreciate it

 

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