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Author Question: Which of the five views of personal selling is considered to be the simplest? a. Stimulus-response ... (Read 98 times)

bobbysung

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on: Jun 28, 2018
Which of the five views of personal selling is considered to be the simplest?
 a. Stimulus-response
  b. Need-satisfaction
  c. Contingency-selling
  d. Mental-states
  e. Problem-solution

Question 2

When a researcher is interested in recall of television commercials shown during a particular television program the night before, he or she first asks respondents if they watched the program. This question is an example of a filter question.
 
 Indicate whether the statement is true or false


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makaylafy

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Reply #1 on: Jun 28, 2018
Answer to Question 1

A

Answer to Question 2

true


bobbysung

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Reply 2 on: Jun 28, 2018
Wow, this really help

ryansturges

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Reply 3 on: Yesterday
Excellent

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