A channel of distribution is controlled by the marketing ...

[dakota nelson]

A channel of distribution is controlled by the marketing department, which selects the physical structures and intermediaries through which the product(s) flow.
 
 Indicate whether the statement is true or false

Question 2

List the steps to follow to interpret structural model results.

[janieazgirl]

Answer to Question 1

False

Answer to Question 2

Here are the steps to interpret structural model results.
1 . Run the model using software.
2 . Carefully consider the model's fit.
3 . Presuming the model fit is adequate, the analyst proceeds to consider the structural parameter coefficients.
4 . Examine residuals. Do the residuals suggest any obvious improvements in fit? If so, the proposed theory is likely deficient.
5 . Draw appropriate conclusions about the theory.