This topic contains a solution. Click here to go to the answer
« previous next »

Author Question: LexisNexis is a company that puts together consortia of data sources into packages that are offered ... (Read 91 times)

RYAN BANYAN

  • Hero Member
  • *****
  • Posts: 563
on: Jun 28, 2018
LexisNexis is a company that puts together consortia of data sources into packages that are offered to municipal, corporate, and university libraries for a fee. LexisNexis is an example of a data ____.
 a. compiler
  b. wholesaler
  c. warehouse
  d. miner

Question 2

Identify and describe the two approaches for creating a perceptual map.


Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
Marked as best answer by a Subject Expert

frankwu0507

  • Sr. Member
  • ****
  • Posts: 322
Reply #1 on: Jun 28, 2018
Answer to Question 1

B

Answer to Question 2

The two approaches are attribute-based and MDS (multidimensional scaling.) If we want to create a map based on attributes, we have customers complete a survey that asks them to make two kinds of ratings: (1) How does our brand rate on a number of attributes? (2) How important is each of these attributes? MDS is quite different because it simply present pairs of brands and asks, How similar are these two brands? for every pair in the set.


RYAN BANYAN

  • Member
  • Posts: 563
Reply 2 on: Jun 28, 2018
Thanks for the timely response, appreciate it

LegendaryAnswers

  • Member
  • Posts: 341
Reply 3 on: Yesterday
Great answer, keep it coming :)

« previous next »
 

Did you know?

The first war in which wide-scale use of anesthetics occurred was the Civil War, and 80% of all wounds were in the extremities.

Did you know?

Individuals are never “cured” of addictions. Instead, they learn how to manage their disease to lead healthy, balanced lives.

Did you know?

In the United States, congenital cytomegalovirus causes one child to become disabled almost every hour. CMV is the leading preventable viral cause of development disability in newborns. These disabilities include hearing or vision loss, and cerebral palsy.

Did you know?

A strange skin disease referred to as Morgellons has occurred in the southern United States and in California. Symptoms include slowly healing sores, joint pain, persistent fatigue, and a sensation of things crawling through the skin. Another symptom is strange-looking, threadlike extrusions coming out of the skin.

Did you know?

Children with strabismus (crossed eyes) can be treated. They are not able to outgrow this condition on their own, but with help, it can be more easily corrected at a younger age. It is important for infants to have eye examinations as early as possible in their development and then another at age 2 years.

Searchable Scientific Literature Databases and Sources Searchable Scientific Literature Databases and Sources
Distribution of Thunderstorms: Detailed data on cloud-to-ground lightning flashes have been ... Distribution of Thunderstorms: Detailed data on cloud-to-ground lightning flashes have been ...
“New” Renewable Energy Sources “New” Renewable Energy Sources
Deforestation is one of the main sources of greenhouse gas emissions Deforestation is one of the main sources of greenhouse gas emissions
Some drugs are still derived from natural sources Some drugs are still derived from natural sources
Common restriction enzymes, with their recognition sequence, DNA cutting patterns, and sources Common restriction enzymes, with their recognition sequence, DNA cutting patterns, and sources
Video: hGH, Thyroid hormones & Aldosterone

For a complete list of videos, visit our video library