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Author Question: Behavioral advertising is costly and questionable in effectiveness. Indicate whether the statement ... (Read 70 times)

mspears3

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on: Jun 28, 2018
Behavioral advertising is costly and questionable in effectiveness.
 
 Indicate whether the statement is true or false

Question 2

The effectiveness of sexual content depends on ____.
 a. the appropriateness of it to the advertised subject matter
  b. the extent to which the product is liked or disliked
  c. its use with fear and guilt
  d. the credibility of the celebrity endorser
  e. all of the above


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katieost

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Reply #1 on: Jun 28, 2018
Answer to Question 1

F

Answer to Question 2

A


mspears3

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Reply 2 on: Jun 28, 2018
YES! Correct, THANKS for helping me on my review

ricroger

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Reply 3 on: Yesterday
Excellent

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