« previous next »

Author Question: A good way to isolate a firm's best customers from a marketing database is with ____ analysis. a. ... (Read 157 times)

captainjonesify

  • Hero Member
  • *****
  • Posts: 543
on: Jun 28, 2018
A good way to isolate a firm's best customers from a marketing database is with ____ analysis.
 a. recency, frequency, and monetary (RFM)
  b. cost per inquiry
  c. cost per order
  d. demographic, psychographic, and behavioral

Question 2

Which of the following best describes what prescriptive analysis is?
 a. To recommend the best course of action among the firm's various options.
  b. To predict a future outcome with some degree of confidence.
  c. To understand the current context.
  d. None of these are correct.
  e. Both b and c are correct descriptions of descriptive analysis.


juiceman1987

  • Sr. Member
  • ****
  • Posts: 316
Reply #1 on: Jun 28, 2018
Answer to Question 1

A

Answer to Question 2

a


Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
« previous next »
 

Did you know?

Women are 50% to 75% more likely than men to experience an adverse drug reaction.

Did you know?

Limit intake of red meat and dairy products made with whole milk. Choose skim milk, low-fat or fat-free dairy products. Limit fried food. Use healthy oils when cooking.

Did you know?

In most cases, kidneys can recover from almost complete loss of function, such as in acute kidney (renal) failure.

Did you know?

Patients should never assume they are being given the appropriate drugs. They should make sure they know which drugs are being prescribed, and always double-check that the drugs received match the prescription.

Did you know?

The word drug comes from the Dutch word droog (meaning "dry"). For centuries, most drugs came from dried plants, hence the name.

DNA analysis of phylogenetic relationships among modern and extinct flightless birds by Cooper and c DNA analysis of phylogenetic relationships among modern and extinct flightless birds by Cooper and c
Good body mechanics when facing the table directly. A. Head and back in alignment. B. Legs and feet ... Good body mechanics when facing the table directly. A. Head and back in alignment. B. Legs and feet ...
Validation of the genetic code by amino acid sequence analysis of T4 phage lysozyme mutants Validation of the genetic code by amino acid sequence analysis of T4 phage lysozyme mutants
Function Analysis Function Analysis
Chi-Square Analysis of Mendel’s Trihybrid-Cross Data Chi-Square Analysis of Mendel’s Trihybrid-Cross Data
PCR analysis showing expansion of the CAG repeat region of the HD gene PCR analysis showing expansion of the CAG repeat region of the HD gene
Video: Virtual Tour of the Eye Animation

For a complete list of videos, visit our video library