Author Question: Two of the agencies most noted for their early role in the creative revolution were a. Young & ... (Read 40 times)

a0266361136

  • Hero Member
  • *****
  • Posts: 538
Two of the agencies most noted for their early role in the creative revolution were
 a. Young & Rubicam and BBDO
  b. J. Walter Thompson and N. W. Ayer.
  c. Ogilvy & Mather and Doyle, Dane, Bernbach.
  d. Tatham, Laird & Kudner and Ted Bates.

Question 2

In the advertising era referred to as World War II and After (1941-1960), advertising creativity
 a. applied the principle of cognitive dissonance.
  b. primarily used the social tableau approach.
  c. is rarely remembered as advertising's golden age
  d. was mainly affective advertising.



smrtceo

  • Sr. Member
  • ****
  • Posts: 344
Answer to Question 1

C

Answer to Question 2

C



Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
 

Did you know?

Vaccines cause herd immunity. If the majority of people in a community have been vaccinated against a disease, an unvaccinated person is less likely to get the disease since others are less likely to become sick from it and spread the disease.

Did you know?

When taking monoamine oxidase inhibitors, people should avoid a variety of foods, which include alcoholic beverages, bean curd, broad (fava) bean pods, cheese, fish, ginseng, protein extracts, meat, sauerkraut, shrimp paste, soups, and yeast.

Did you know?

According to the National Institute of Environmental Health Sciences, lung disease is the third leading killer in the United States, responsible for one in seven deaths. It is the leading cause of death among infants under the age of one year.

Did you know?

When intravenous medications are involved in adverse drug events, their harmful effects may occur more rapidly, and be more severe than errors with oral medications. This is due to the direct administration into the bloodstream.

Did you know?

Oliver Wendell Holmes is credited with introducing the words "anesthesia" and "anesthetic" into the English language in 1846.

For a complete list of videos, visit our video library