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Author Question: An example of _____ is an automobile manufacturer paying the expenses of a golf tournament. a. cause ... (Read 15 times)

Melani1276

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An example of _____ is an automobile manufacturer paying the expenses of a golf tournament.
 a. cause related marketing
  b. cause-oriented sponsorship
  c. event sponsorship
  d. public relations shaping programs
  e. publicity reinforcement programs

Question 2

An endorser who is perceived as an expert on a given subject is more persuasive in changing audience opinions pertaining to his or her area of expertise than an endorser who is not perceived as possessing the same characteristic.
 a. True
  b. False
 Indicate whether the statement is true or false



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potomatos

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Answer to Question 1

c

Answer to Question 2

True




Melani1276

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Reply 2 on: Jun 28, 2018
:D TYSM


frankwu0507

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Reply 3 on: Yesterday
Excellent

 

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