This topic contains a solution. Click here to go to the answer
« previous next »

Author Question: Marketing public relations messages should come across as _____. a. advertisements b. unbiased ... (Read 190 times)

joblessjake

  • Hero Member
  • *****
  • Posts: 555
on: Jun 28, 2018
Marketing public relations messages should come across as _____.
 a. advertisements
  b. unbiased reports from journalists
  c. special promotions
  d. behavior-influencing advertisements
  e. journalistic investigations

Question 2

_____ strategies do not necessarily use any particular type of appeal to consumers but are designed to achieve an advantage over competitors in the same product category.
 a. Symbolically-oriented
  b. Functionally-oriented
  c. Experientially-oriented
  d. Category-dominance
  e. Functionally-dominant


Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
Marked as best answer by a Subject Expert

vickyvicksss

  • Sr. Member
  • ****
  • Posts: 351
Reply #1 on: Jun 28, 2018
Answer to Question 1

b

Answer to Question 2

d


joblessjake

  • Member
  • Posts: 555
Reply 2 on: Jun 28, 2018
YES! Correct, THANKS for helping me on my review

dyrone

  • Member
  • Posts: 322
Reply 3 on: Yesterday
Great answer, keep it coming :)

« previous next »
 

Did you know?

Studies show that systolic blood pressure can be significantly lowered by taking statins. In fact, the higher the patient's baseline blood pressure, the greater the effect of statins on his or her blood pressure.

Did you know?

The most common treatment options for addiction include psychotherapy, support groups, and individual counseling.

Did you know?

Inotropic therapy does not have a role in the treatment of most heart failure patients. These drugs can make patients feel and function better but usually do not lengthen the predicted length of their lives.

Did you know?

Never take aspirin without food because it is likely to irritate your stomach. Never give aspirin to children under age 12. Overdoses of aspirin have the potential to cause deafness.

Did you know?

The Romans did not use numerals to indicate fractions but instead used words to indicate parts of a whole.

Three days after the Boston Marathon explosion, the FBI released this photograph that had been taken Three days after the Boston Marathon explosion, the FBI released this photograph that had been taken
All messages must be documented and placed in the patient's chart. All messages must be documented and placed in the patient's chart.
Classical Conditioning in Advertisements Classical Conditioning in Advertisements
In this 1921 photo of a one-room schoolhouse in Marey, West Virginia, you can see how public ... In this 1921 photo of a one-room schoolhouse in Marey, West Virginia, you can see how public ...
Ads from the public service campaign in the late 1960s and early 1970s that encouraged people to get ... Ads from the public service campaign in the late 1960s and early 1970s that encouraged people to get ...
Prime Numbers & Public Key Cryptography Prime Numbers & Public Key Cryptography
Video: baroreceptors

For a complete list of videos, visit our video library