This topic contains a solution. Click here to go to the answer
« previous next »

Author Question: Which of the following questions should a manager ask when evaluating a new promotion idea? a. Is ... (Read 16 times)

Tazate

  • Hero Member
  • *****
  • Posts: 532
on: Jun 28, 2018
Which of the following questions should a manager ask when evaluating a new promotion idea?
 a. Is the promotion presented clearly so that the intended market will notice, comprehend, and respond positively to it?
  b. Is the idea a good one?
  c. Is the idea unique, or is the competition doing something similar?
  d. Will the promotion idea appeal to the target market?
  e. All of these are correct.

Question 2

In a situation where demand is more advertising elastic than price elastic it is advisable to _____.
 a. maintain the status quo
  b. build image via increased advertising
  c. grow volume via price discounting
  d. increase advertising and/or discount prices
  e. decrease advertising and discount prices


Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
Marked as best answer by a Subject Expert

BAOCHAU2803

  • Sr. Member
  • ****
  • Posts: 316
Reply #1 on: Jun 28, 2018
Answer to Question 1

e

Answer to Question 2

b


Tazate

  • Member
  • Posts: 532
Reply 2 on: Jun 28, 2018
Gracias!

mohan

  • Member
  • Posts: 362
Reply 3 on: Yesterday
Excellent

« previous next »
 

Did you know?

Russia has the highest death rate from cardiovascular disease followed by the Ukraine, Romania, Hungary, and Poland.

Did you know?

Children with strabismus (crossed eyes) can be treated. They are not able to outgrow this condition on their own, but with help, it can be more easily corrected at a younger age. It is important for infants to have eye examinations as early as possible in their development and then another at age 2 years.

Did you know?

In 2010, opiate painkllers, such as morphine, OxyContin®, and Vicodin®, were tied to almost 60% of drug overdose deaths.

Did you know?

The horizontal fraction bar was introduced by the Arabs.

Did you know?

Normal urine is sterile. It contains fluids, salts, and waste products. It is free of bacteria, viruses, and fungi.

Much time and effort occurs between the development of a research idea and the statistical analysis Much time and effort occurs between the development of a research idea and the statistical analysis
Evaluating the Physical Characteristics of Urine Evaluating the Physical Characteristics of Urine
Grade 11 Chem Questions Grade 11 Chem Questions
Chemistry Inquiry Questions (gr.11) Chemistry Inquiry Questions (gr.11)
Evaluating an experiment (metabolic pathway) Evaluating an experiment (metabolic pathway)
QUESTIONS TO PRACTICE QUESTIONS TO PRACTICE
Video: How proteins function? How do proteins work?

For a complete list of videos, visit our video library