This topic contains a solution. Click here to go to the answer
« previous next »

Author Question: Which of the following should a manufacturer consider when choosing a premium? a. the brand's image ... (Read 106 times)

Melani1276

  • Hero Member
  • *****
  • Posts: 516
on: Jun 28, 2018
Which of the following should a manufacturer consider when choosing a premium?
 a. the brand's image
  b. the target market
  c. the objectives of the promotional period
  d. the item's value
  e. All of these are correct.

Question 2

Gwen works at a consumer-goods manufacturer and deals with the tactical, day-to-day activities that must be performed to carry out an advertising campaign. Gwen is involved in _____.
 a. formulating advertising strategy
  b. implementing advertising strategy
  c. account management
  d. marketing management
  e. formulating marketing strategy


Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
Marked as best answer by a Subject Expert

Danny Ewald

  • Sr. Member
  • ****
  • Posts: 332
Reply #1 on: Jun 28, 2018
Answer to Question 1

e

Answer to Question 2

b


Melani1276

  • Hero Member
  • *****
  • Posts: 516
Reply #2 on: Jun 28, 2018
Correct answers!


Danny Ewald

  • Sr. Member
  • ****
  • Posts: 332
Reply #3 on: Jun 28, 2018
Great! Please up vote :D


« previous next »
 

Did you know?

Russia has the highest death rate from cardiovascular disease followed by the Ukraine, Romania, Hungary, and Poland.

Did you know?

Patients should never assume they are being given the appropriate drugs. They should make sure they know which drugs are being prescribed, and always double-check that the drugs received match the prescription.

Did you know?

Atropine was named after the Greek goddess Atropos, the oldest and ugliest of the three sisters known as the Fates, who controlled the destiny of men.

Did you know?

Multiple sclerosis is a condition wherein the body's nervous system is weakened by an autoimmune reaction that attacks the myelin sheaths of neurons.

Did you know?

Women are two-thirds more likely than men to develop irritable bowel syndrome. This may be attributable to hormonal changes related to their menstrual cycles.

All objects in the image are distant galaxies – not stars All objects in the image are distant galaxies – not stars
The Secondary Mirror Does Not Create a Hole in the Image The Secondary Mirror Does Not Create a Hole in the Image
MRI image of brain cancer. The bright blue color indicates where the cancer has metastasized. MRI image of brain cancer. The bright blue color indicates where the cancer has metastasized.
Chiropractor (stock image) Chiropractor (stock image)
A little part of textbook image A little part of textbook image
Video: Automated external defibrillator (AED)

For a complete list of videos, visit our video library