Which of the following should a manufacturer consider when ...

[Melani1276]

Which of the following should a manufacturer consider when choosing a premium?
 a. the brand's image
  b. the target market
  c. the objectives of the promotional period
  d. the item's value
  e. All of these are correct.

Question 2

Gwen works at a consumer-goods manufacturer and deals with the tactical, day-to-day activities that must be performed to carry out an advertising campaign. Gwen is involved in _____.
 a. formulating advertising strategy
  b. implementing advertising strategy
  c. account management
  d. marketing management
  e. formulating marketing strategy

[Danny Ewald]

Answer to Question 1

e

Answer to Question 2

b

[Melani1276]

Correct answers!

[Danny Ewald]

Great! Please up vote