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Author Question: Sales promotion cannot _____. a. reduce the introduction of new products to the trade b. neutralize ... (Read 40 times)

mpobi80

  • Hero Member
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  • Posts: 519
on: Jun 29, 2018
Sales promotion cannot _____.
 a. reduce the introduction of new products to the trade
  b. neutralize competitive advertising and sales promotions
  c. hold current users by encouraging repeat purchases
  d. increase product usage by loading consumers
  e. permanently stop an established brand's declining sales trend

Question 2

The theory of reasoned action proposes that all forms of planned and reasoned behavior have two primary determinants: _____ and _____.
 a. motivation; normative influences
  b. attitudes; normative influences
  c. attitudes; value-expressive influences
  d. attitudes; informational influences
  e. motivation; informational influences


nital

  • Sr. Member
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  • Posts: 320
Reply #1 on: Jun 29, 2018
Answer to Question 1

e

Answer to Question 2

b


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