Harold wants to gain insights into and interpretations of those ...

[HCHenry]

Harold wants to gain insights into and interpretations of those advertising elements that influence people's responses to his company's advertisements and is planning on conducting a focus group. Which form of message research does this represent?
 a. secondary
  b. posttesting
  c. pretesting
  d. qualitative
  e. quantitative

Question 2

An allegory is a form of extended simile.
 a. True
  b. False
 Indicate whether the statement is true or false

[aruss1303]

Answer to Question 1

d

Answer to Question 2

False

[HCHenry]

Wow, this really help

[jojobee318]

Thanks for the timely response, appreciate it