This topic contains a solution. Click here to go to the answer
« previous next »

Author Question: Explain what is meant by it is a lot better to talk to 20,000 prospects than two million suspects in ... (Read 32 times)

ap345

  • Hero Member
  • *****
  • Posts: 537
on: Jun 29, 2018
Explain what is meant by it is a lot better to talk to 20,000 prospects than two million suspects in reference to direct mail advertising.

Question 2

NAD is the investigative arm of the _____.
 a. FTC
  b. CARU
  c. FDA
  d. NARB
  e. NAAG


Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
Marked as best answer by a Subject Expert

asdfghjkl;

  • Sr. Member
  • ****
  • Posts: 323
Reply #1 on: Jun 29, 2018
Answer to Question 1

One factor accounting for the widespread use of direct mail by marketers is the unparalleled targeting of messages to desired prospects. One a cost-per-thousand (CPM) basis, direct mail typically is more expensive than other media. However, compared with other media, direct mail is much less wasteful and will usually produce the highest percentage of responses. Thus, on a cost-per-order basis, direct mail is often a better bargain.

Answer to Question 2

d


ap345

  • Member
  • Posts: 537
Reply 2 on: Jun 29, 2018
Gracias!

ryansturges

  • Member
  • Posts: 338
Reply 3 on: Yesterday
YES! Correct, THANKS for helping me on my review

« previous next »
 

Did you know?

According to the National Institute of Environmental Health Sciences, lung disease is the third leading killer in the United States, responsible for one in seven deaths. It is the leading cause of death among infants under the age of one year.

Did you know?

Never take aspirin without food because it is likely to irritate your stomach. Never give aspirin to children under age 12. Overdoses of aspirin have the potential to cause deafness.

Did you know?

Signs of depression include feeling sad most of the time for 2 weeks or longer; loss of interest in things normally enjoyed; lack of energy; sleep and appetite disturbances; weight changes; feelings of hopelessness, helplessness, or worthlessness; an inability to make decisions; and thoughts of death and suicide.

Did you know?

Many supplement containers do not even contain what their labels say. There are many documented reports of products containing much less, or more, that what is listed on their labels. They may also contain undisclosed prescription drugs and even contaminants.

Did you know?

GI conditions that will keep you out of the U.S. armed services include ulcers, varices, fistulas, esophagitis, gastritis, congenital abnormalities, inflammatory bowel disease, enteritis, colitis, proctitis, duodenal diverticula, malabsorption syndromes, hepatitis, cirrhosis, cysts, abscesses, pancreatitis, polyps, certain hemorrhoids, splenomegaly, hernias, recent abdominal surgery, GI bypass or stomach stapling, and artificial GI openings.

A partial stream sampling exhaust probe being used to measure exhaust gases in parts per million ... A partial stream sampling exhaust probe being used to measure exhaust gases in parts per million ...
This isn’t exactly what’s meant by the phrase “You are what you eat,” but it’s close This isn’t exactly what’s meant by the phrase “You are what you eat,” but it’s close
U.S. Patents and Patents per Million Residents, 2010 U.S. Patents and Patents per Million Residents, 2010
Social scientists have not done well at devising theories to explain lovely romantic moments Social scientists have not done well at devising theories to explain lovely romantic moments
Earth 150 Million Years Ago Earth 150 Million Years Ago
Earth 65 Million Years Ago Earth 65 Million Years Ago
Video: Burn Animation

For a complete list of videos, visit our video library