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Author Question: Websites are different from other online ad formats because users seek out websites in a(n) _____ ... (Read 194 times)

jwb375

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on: Jun 29, 2018
Websites are different from other online ad formats because users seek out websites in a(n) _____ fashion.
 a. goal-oriented
  b. leaning backward
  c. haphazard
  d. multi-dimensional
  e. interactive

Question 2

The types of associations that come to the consumer's mind when contemplating a particular brand is known as _____.
 a. brand image
  b. brand equity
  c. brand awareness
  d. brand cognitions
  e. brand parity


akemokai

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Reply #1 on: Jun 29, 2018
Answer to Question 1

a

Answer to Question 2

a


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jwb375

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Reply #2 on: Jun 29, 2018
Thank you :)


akemokai

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Reply #3 on: Jun 29, 2018
Happy to help you


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