Web sites are different from other online ad formats because users seek out Web sites in a(n) ____ fashion.
a. goal-oriented
b. leaning backward
c. haphazard
d. multi-dimensional
e. interactive
Question 2
Regarding measurement basics, it is possible to measure
a. objects.
b. quantities of objects.
c. quantities of attributes of objects.
d. variance among objects.
e. variance among attributes.
