Author Question: Jose Suarez has been hired as sales manager at a new firm and is trying to come up with a sales ... (Read 56 times)

stephzh · **on:** Jun 29, 2018

Jose Suarez has been hired as sales manager at a new firm and is trying to come up with a sales force compensation method. He would like to have selling expenses relate directly to sales resources, an aggressive sales force, and minimization of non-selling tasks. What compensation method(s) would best fulfill his requirements?
A) Combination
B) Straight salary
C) Straight salary plus generous fringe benefits
D) Straight commission
E) Salary plus a bonus

Question 2

Digital media refers to a marketing strategy that engages in the strategic process of distributing, promoting, and pricing products, and discovering consumer desires through social networks.

Indicate whether the statement is true or false