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Author Question: Carl is tracking sales as a way to monitor and measure his firm's marketing performance. Sales is an ... (Read 81 times)

vicotolentino

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on: Jun 28, 2018
Carl is tracking sales as a way to monitor and measure his firm's marketing performance. Sales is an example of a(n):
 a. marketing metric.
 b. performance monitor.
 c. secondary data source.
 d. external data source.

Question 2

Advertising, public relations, and sales promotions make up which element of the marketing mix?
 a. product
 b. price
 c. promotion
 d. distribution


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zhanghao

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Reply #1 on: Jun 28, 2018
Answer to Question 1

a

Answer to Question 2

c


vicotolentino

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Reply 2 on: Jun 28, 2018
Gracias!

nguyenhoanhat

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Reply 3 on: Yesterday
Excellent

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