Carl is tracking sales as a way to monitor and measure his firm's ...

[vicotolentino]

Carl is tracking sales as a way to monitor and measure his firm's marketing performance. Sales is an example of a(n):
 a. marketing metric.
 b. performance monitor.
 c. secondary data source.
 d. external data source.

Question 2

Advertising, public relations, and sales promotions make up which element of the marketing mix?
 a. product
 b. price
 c. promotion
 d. distribution

[zhanghao]

Answer to Question 1

a

Answer to Question 2

c

[vicotolentino]

Thanks for the timely response, appreciate it

[peter]

Gracias!