Author Question: Which of the following lists forms of competitive advertising? A) Pioneer, comparative, reminder ... (Read 231 times)

madam-professor

  • Hero Member
  • *****
  • Posts: 584
Which of the following lists forms of competitive advertising?
 A) Pioneer, comparative, reminder
  B) Reminder, repetitive, reinforcement
  C) Comparative, reminder, reinforcement
  D) Institutional, product, comparative
  E) Product, pioneer, reminder

Question 2

The Ford Motor Company has entered into an alliance with Yves Saint Laurent, a maker of clothing and one of the most successful fashion houses in the world. Yves Saint Laurent is headquartered in France. Ford will use Yves Saint Laurent designs and color traditions in its production of luxury models of the company's Expedition SUV and Lincoln vehicles. The Yves Saint Laurent elements will appear in the interior and body paint color. This alliance would most likely be classified as
 A) a strategic alliance.
  B) a joint venture.
  C) a global direct ownership.
  D) a multinational enterprise.
  E) contract manufacturing.



soda0602

  • Sr. Member
  • ****
  • Posts: 313
Answer to Question 1

C

Answer to Question 2

A



Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
 

Did you know?

In 2012, nearly 24 milliion Americans, aged 12 and older, had abused an illicit drug, according to the National Institute on Drug Abuse (NIDA).

Did you know?

Normal urine is sterile. It contains fluids, salts, and waste products. It is free of bacteria, viruses, and fungi.

Did you know?

According to the Migraine Research Foundation, migraines are the third most prevalent illness in the world. Women are most affected (18%), followed by children of both sexes (10%), and men (6%).

Did you know?

Approximately 500,000 babies are born each year in the United States to teenage mothers.

Did you know?

The heart is located in the center of the chest, with part of it tipped slightly so that it taps against the left side of the chest.

For a complete list of videos, visit our video library