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Author Question: Trial offers have the same goal as samples, except that trial offers a. usually promote low-priced ... (Read 62 times)

tsand2

  • Hero Member
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  • Posts: 520
on: Jun 29, 2018
Trial offers have the same goal as samples, except that trial offers
 a. usually promote low-priced convenience goods.
  b. are handed out in malls, retail stores, and other public places.
  c. involve more expensive items.
  d. arrive through mail or newspaper delivery.

Question 2

A wholesaler that carries a wide product mix but offers only limited depth within product lines is called a
 A) specialty-line wholesaler.
  B) limited-service wholesaler.
  C) rack jobber.
  D) general merchandise wholesaler.
  E) general-line wholesaler.


katheyjon

  • Sr. Member
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  • Posts: 331
Reply #1 on: Jun 29, 2018
Answer to Question 1

C

Answer to Question 2

D


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