All of the following are good ways to help build your mailing lists except
a. providing a check box so the customer can choose whether or not to be a part of the list.
b. asking current customers to provide you with a list of people that you can e-mail.
c. selling or trading your lists with other marketers.
d. asking current customers to forward information to others who may be interested.
e. providing consumers with a way to unsubscribe from the list.
Question 2
A major outcome from transportation economic deregulation has been the shift of pricing information garnered from public tariffs and rate bureaus to the negotiating table.
Indicate whether the statement is true or false
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