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Author Question: In terms of implementing marketing plans, the WWW is a medium for a. Stimulating innovative ... (Read 39 times)

bio_gurl

  • Hero Member
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  • Posts: 524
on: Jun 29, 2018
In terms of implementing marketing plans, the WWW is a medium for
 a. Stimulating innovative development
  b. Gaining awareness by prospects
  c. Improving customer contact
  d. Improving corporate memory with customer databases
  e. All of the above

Question 2

Electronic marketing resources are utilized in which of the following ways
 a. Tactical execution of the marketing plan
  b. Strategic focusing of the marketing plan
  c. Limited primarily to the selling process
  d. A and B
  e. All of the above


Mochi

  • Sr. Member
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  • Posts: 300
Reply #1 on: Jun 29, 2018
Answer to Question 1

E

Answer to Question 2

D page: 17


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