This topic contains a solution. Click here to go to the answer
« previous next »

Author Question: Chasing demand by stretching capacity is always a good idea. Indicate whether the statement is true ... (Read 55 times)

Starlight

  • Hero Member
  • *****
  • Posts: 567
on: Jun 29, 2018
Chasing demand by stretching capacity is always a good idea.
 
 Indicate whether the statement is true or false

Question 2

Taylor, Frenz, and Hynes have recently published a short booklet entitled Media Choices: Efficiency and Competitive Assessment. This is a tool that advertising agencies and media planners can offer to clients so that they can understand how to better determine their media mix. Included below are several short excerpts from the booklet. Please complete the missing part of each excerpt, based on your study of the chapter. Which media delivers the largest audiences at the lowest cost? This is determined by calculating
  the ratio of the cost of the media buy to the total audience and then multiplying it by 1,000 . This is known as:
 a. share of voice per thousand..
  b. net promoter score..
  c. net volume..
  d. cost per thousand..


Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
Marked as best answer by a Subject Expert

dellikani2015

  • Sr. Member
  • ****
  • Posts: 332
Reply #1 on: Jun 29, 2018
Answer to Question 1

F

Answer to Question 2

d


Starlight

  • Member
  • Posts: 567
Reply 2 on: Jun 29, 2018
Gracias!

mcabuhat

  • Member
  • Posts: 344
Reply 3 on: Yesterday
YES! Correct, THANKS for helping me on my review

« previous next »
 

Did you know?

Human kidneys will clean about 1 million gallons of blood in an average lifetime.

Did you know?

There are major differences in the metabolism of morphine and the illegal drug heroin. Morphine mostly produces its CNS effects through m-receptors, and at k- and d-receptors. Heroin has a slight affinity for opiate receptors. Most of its actions are due to metabolism to active metabolites (6-acetylmorphine, morphine, and morphine-6-glucuronide).

Did you know?

In most climates, 8 to 10 glasses of water per day is recommended for adults. The best indicator for adequate fluid intake is frequent, clear urination.

Did you know?

In inpatient settings, adverse drug events account for an estimated one in three of all hospital adverse events. They affect approximately 2 million hospital stays every year, and prolong hospital stays by between one and five days.

Did you know?

The average human gut is home to perhaps 500 to 1,000 different species of bacteria.

Vapocoolant spray application while passively stretching the paracervical muscles. Take care to prot Vapocoolant spray application while passively stretching the paracervical muscles. Take care to prot
A demand delivery system uses a fuel-pressure regulator attached to the fuel pump assembly inside ... A demand delivery system uses a fuel-pressure regulator attached to the fuel pump assembly inside ...
Excess heat capacity chart Excess heat capacity chart
Stretching the extensor muscles of the forearm by flexing the wrist. Stretching the extensor muscles of the forearm by flexing the wrist.
Economic recession in 2008 saw a small decrease in demand Economic recession in 2008 saw a small decrease in demand
Peanut butter is good source of protein Peanut butter is good source of protein
Video: Neural regulation of mechanical digestion- CNS voluntary, ANS & ENS controlled involuntary movements

For a complete list of videos, visit our video library