This topic contains a solution. Click here to go to the answer
« previous next »

Author Question: A media buyer places an ad for a new range of wines in four different magazines. The first magazine ... (Read 32 times)

DyllonKazuo

  • Hero Member
  • *****
  • Posts: 565
on: Jun 29, 2018
A media buyer places an ad for a new range of wines in four different magazines. The first magazine provides roughly 3,600,000 exposures, the second magazine provides about 950,000 exposures, and the third and fourth provide 100,000 exposures each. The buyer now can inform the client at the winery of the ad, that is, 4,750,000 exposures.
 a. continuous schedules
  b. geo-targets
  c. share of voice
  d. gross impressions

Question 2

Branded entertainment gets lesser First Amendment protection than ordinary advertising does.
 a. True
  b. False
 Indicate whether the statement is true or false


Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
Marked as best answer by a Subject Expert

nicoleclaire22

  • Sr. Member
  • ****
  • Posts: 318
Reply #1 on: Jun 29, 2018
Answer to Question 1

d

Answer to Question 2

False


DyllonKazuo

  • Member
  • Posts: 565
Reply 2 on: Jun 29, 2018
Wow, this really help

frankwu0507

  • Member
  • Posts: 322
Reply 3 on: Yesterday
YES! Correct, THANKS for helping me on my review

« previous next »
 

Did you know?

Sperm cells are so tiny that 400 to 500 million (400,000,000–500,000,000) of them fit onto 1 tsp.

Did you know?

Serum cholesterol testing in adults is recommended every 1 to 5 years. People with diabetes and a family history of high cholesterol should be tested even more frequently.

Did you know?

Each year in the United States, there are approximately six million pregnancies. This means that at any one time, about 4% of women in the United States are pregnant.

Did you know?

The Romans did not use numerals to indicate fractions but instead used words to indicate parts of a whole.

Did you know?

Pubic lice (crabs) are usually spread through sexual contact. You cannot catch them by using a public toilet.

Range of Motion of the Wrist and Hand Joints, Radial and Ulnar Deviation of the Wrist Range of Motion of the Wrist and Hand Joints, Radial and Ulnar Deviation of the Wrist
Range of Motion of the Ankle and Foot, Eversion and Inversion Range of Motion of the Ankle and Foot, Eversion and Inversion
Although Neandertal brain sizes fall well within the modern human range, their EQ is lower than mode Although Neandertal brain sizes fall well within the modern human range, their EQ is lower than mode
How to find the domain and range of a function (Part 1) How to find the domain and range of a function (Part 1)
The Therapeutic Range of a Drug The Therapeutic Range of a Drug
Topic Media Topic Media
Video: Role of ATP in muscle movement

For a complete list of videos, visit our video library