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Author Question: What is the field representative's primary task? a. to conduct surveys of franchisees b. to observe ... (Read 122 times)

savannahhooper

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What is the field representative's primary task?
 a. to conduct surveys of franchisees
  b. to observe franchisees' interaction with customers
  c. to gauge profitability
  d. to help maintain a good franchisor-franchisee relationship

Question 2

Loyal customers are cheaper to serve.
 
 Indicate whether the statement is true or false



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akpaschal

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Answer to Question 1

D. The field representative helps ensure a smooth, continuing relationship between franchisee and franchisor. Large, successful franchise systems have found the field representative almost indispensable to developing and maintaining a positive, cooperative relationship with the franchisees.

Answer to Question 2

T





 

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