Yield management is a relatively easy process for service ...

[Haya94]

Yield management is a relatively easy process for service marketers.
 
 Indicate whether the statement is true or false

Question 2

Which of the following is the main challenges of the copywriter early in the campaign process?
 a. Combining texts and visuals to create a unified whole
  b. Writing lively and colorful words about products that are often dull and lifeless
  c. Extracting meaning from massive amounts of analytical data, and market research
  d. Creating the mood, tone, or humorous angle that gives the product real value

[sultansheikh]

Answer to Question 1

F

Answer to Question 2

c

[Haya94]

Excellent

[gcook]

Thanks for the timely response, appreciate it