This topic contains a solution. Click here to go to the answer

Author Question: What is a realistic number for a sample size when doing market research? a. 50 b. 300 c. 500 d. ... (Read 104 times)

leo leo

  • Hero Member
  • *****
  • Posts: 566
What is a realistic number for a sample size when doing market research?
 a. 50
  b. 300
  c. 500
  d. 1,000

Question 2

In the context of advertising, which of the following is true of leveraging social disruption and cultural contradictions?
 a. It associates the brand with pleasant events.
  b. It is a rare advertisement strategy.
  c. Only conservative brands risk using this strategy.
  d. All brands that use this strategy get assured success.



Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
Marked as best answer by a Subject Expert

vish98

  • Sr. Member
  • ****
  • Posts: 326
Answer to Question 1

B. While your sample size may be as small as 100 individuals, most professional marketing research organizations generally consider a sample size of 300 to be the most cost efficient. This sample size generally provides a 94 confidence level with about 5 percentage points for maximum error.

Answer to Question 2

b




leo leo

  • Member
  • Posts: 566
Reply 2 on: Jun 29, 2018
Gracias!


ricroger

  • Member
  • Posts: 352
Reply 3 on: Yesterday
YES! Correct, THANKS for helping me on my review

 

Did you know?

Computer programs are available that crosscheck a new drug's possible trade name with all other trade names currently available. These programs detect dangerous similarities between names and alert the manufacturer of the drug.

Did you know?

Adults are resistant to the bacterium that causes Botulism. These bacteria thrive in honey – therefore, honey should never be given to infants since their immune systems are not yet resistant.

Did you know?

All patients with hyperparathyroidism will develop osteoporosis. The parathyroid glands maintain blood calcium within the normal range. All patients with this disease will continue to lose calcium from their bones every day, and there is no way to prevent the development of osteoporosis as a result.

Did you know?

Approximately 25% of all reported medication errors result from some kind of name confusion.

Did you know?

Coca-Cola originally used coca leaves and caffeine from the African kola nut. It was advertised as a therapeutic agent and "pickerupper." Eventually, its formulation was changed, and the coca leaves were removed because of the effects of regulation on cocaine-related products.

For a complete list of videos, visit our video library