This topic contains a solution. Click here to go to the answer
« previous next »

Author Question: All of the following are valid marketing communications objectives except a. aware c. do b. feel ... (Read 26 times)

tingc95

  • Hero Member
  • *****
  • Posts: 556
on: Jun 29, 2018
All of the following are valid marketing communications objectives except
 a. aware c. do
  b. feel d. complete

Question 2

The marketing communications manager has successfully recruited a new advertising specialist. This information is likely to affect next year's brand association objectives. This is an example of which of the following factors?
 a. anticipated changes within the firm c. forecasted change
  b. anticipated market changes d. None of the above.


Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
Marked as best answer by a Subject Expert

maya.nigrin17@yahoo.com

  • Sr. Member
  • ****
  • Posts: 324
Reply #1 on: Jun 29, 2018
Answer to Question 1

D
Marketing communications objectives include aware, learn, feel, do, and repeat.

Answer to Question 2

A
The change in advertising personnel is internal and may affect brand association objectives.


tingc95

  • Member
  • Posts: 556
Reply 2 on: Jun 29, 2018
YES! Correct, THANKS for helping me on my review

alexanderhamilton

  • Member
  • Posts: 334
Reply 3 on: Yesterday
:D TYSM

« previous next »
 

Did you know?

Hippocrates noted that blood separates into four differently colored liquids when removed from the body and examined: a pure red liquid mixed with white liquid material with a yellow-colored froth at the top and a black substance that settles underneath; he named these the four humors (for blood, phlegm, yellow bile, and black bile).

Did you know?

Signs and symptoms of a drug overdose include losing consciousness, fever or sweating, breathing problems, abnormal pulse, and changes in skin color.

Did you know?

Chronic necrotizing aspergillosis has a slowly progressive process that, unlike invasive aspergillosis, does not spread to other organ systems or the blood vessels. It most often affects middle-aged and elderly individuals, spreading to surrounding tissue in the lungs. The disease often does not respond to conventionally successful treatments, and requires individualized therapies in order to keep it from becoming life-threatening.

Did you know?

Human neurons are so small that they require a microscope in order to be seen. However, some neurons can be up to 3 feet long, such as those that extend from the spinal cord to the toes.

Did you know?

Serum cholesterol testing in adults is recommended every 1 to 5 years. People with diabetes and a family history of high cholesterol should be tested even more frequently.

How I feel How I feel
Lilly Martin Spencer’s Young Husband: First Marketing (1854). Note that passers-by are amused at thi Lilly Martin Spencer’s Young Husband: First Marketing (1854). Note that passers-by are amused at thi
Supervised role-play can help a child feel more at ease during office visits. Supervised role-play can help a child feel more at ease during office visits.
A typical bus system showing module CAN communications and twisted pairs of wire. A typical bus system showing module CAN communications and twisted pairs of wire.
Testing the client’s ability to feel vibrations, the toe Testing the client’s ability to feel vibrations, the toe
Marketing Management, 4th Edition Marketing Management, 4th Edition
Video: Supine Position

For a complete list of videos, visit our video library