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Author Question: A(n) _____ measure assigns a value to an observation based on a mathematical derivation of multiple ... (Read 90 times)

tatyanajohnson

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on: Jun 29, 2018
A(n) _____ measure assigns a value to an observation based on a mathematical derivation of multiple variables.
 Fill in the blank(s) with correct word

Question 2

What are the segmentation criteria commonly used by business-to-business marketers?


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jgranad15

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Reply #1 on: Jun 29, 2018
Answer to Question 1

composite

Answer to Question 2

Segmentation criteria commonly used by business-to-business marketers are end use, customer size, geographic, motivational, consumption, channel type, and personal selling factors.


tatyanajohnson

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Reply 2 on: Jun 29, 2018
Thanks for the timely response, appreciate it

bblaney

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Reply 3 on: Yesterday
Excellent

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