Author Question: In sales promotion, the fee a manufacturer pays to a retailer in order to get distribution for a new ... (Read 40 times)

bobypop

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In sales promotion, the fee a manufacturer pays to a retailer in order to get distribution for a new product is considered as which of the following?
 a. slotting allowance c. logistical allowance
  b. distribution allowance d. None of the above

Question 2

A control group is one in which an experimental treatment is administered.
 
 Indicate whether the statement is true or false



Amiracle

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Answer to Question 1

A
Definition of slotting allowance

Answer to Question 2

F
This is an experimental group. A control group is one in which no experimental treatment is administered.



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