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Author Question: Clara is a business researcher who records shoppers' movement through a grocery store. What method ... (Read 118 times)

darbym82

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Clara is a business researcher who records shoppers' movement through a grocery store. What method of research is Clara using?
 a. survey
  b. assessment
  c. immersion
  d. observation

Question 2

In real life, consumers generally decide their preferred brands by mentally ranking their options.
 
 Indicate whether the statement is true or false



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steff9894

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Answer to Question 1

D

Answer to Question 2

F
In real life, consumers generally decide their preferred brands by choosing one option from an available set based on perceived trade-offs.





 

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