This topic contains a solution. Click here to go to the answer

Author Question: A focus group moderator needs to be a good talker and dominate the group discussion to keep it on ... (Read 54 times)

dejastew

  • Hero Member
  • *****
  • Posts: 562
A focus group moderator needs to be a good talker and dominate the group discussion to keep it on track.
 
 Indicate whether the statement is true or false

Question 2

Due to substantial extra expenses when doing international marketing research, questionnaires that are determined to be accurately translated from one language to another generally do not need to be pre-tested as well.
 
 Indicate whether the statement is true or false



Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
Marked as best answer by a Subject Expert

adf223

  • Sr. Member
  • ****
  • Posts: 304
Answer to Question 1

F
A good moderator usually says less rather than more and directs verbal traffic capably without turning off productive participants.

Answer to Question 2

F
Complexities of international research can add a great deal of pre- and post-processing time and typically cost at least double what a survey costs when run domestically. However, it is not adequate to omit pre-testing.





 

Did you know?

Multiple sclerosis is a condition wherein the body's nervous system is weakened by an autoimmune reaction that attacks the myelin sheaths of neurons.

Did you know?

Walt Disney helped combat malaria by making an animated film in 1943 called The Winged Scourge. This short film starred the seven dwarfs and taught children that mosquitos transmit malaria, which is a very bad disease. It advocated the killing of mosquitos to stop the disease.

Did you know?

Many of the drugs used by neuroscientists are derived from toxic plants and venomous animals (such as snakes, spiders, snails, and puffer fish).

Did you know?

Drug-induced pharmacodynamic effects manifested in older adults include drug-induced renal toxicity, which can be a major factor when these adults are experiencing other kidney problems.

Did you know?

Limit intake of red meat and dairy products made with whole milk. Choose skim milk, low-fat or fat-free dairy products. Limit fried food. Use healthy oils when cooking.

For a complete list of videos, visit our video library