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Author Question: Which of the following is true of a focus strategy? a. It is oriented toward either low cost or ... (Read 81 times)

DyllonKazuo

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on: Jun 29, 2018
Which of the following is true of a focus strategy?
 a. It is oriented toward either low cost or differentiation.
  b. It is either industry-wide or focused on a single segment.
  c. It offers an identical product at a lower cost than the competition.
  d. It has a broad target scope.

Question 2

A possible advantage of an outside research supplier over an in-house research department is that it may be possible for the outside supplier to conduct the project _____.
 a. more objectively
  b. at a lower cost
  c. faster
  d. all of these choices


jaygar71

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Reply #1 on: Jun 29, 2018
Answer to Question 1

A

Answer to Question 2

A


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