This topic contains a solution. Click here to go to the answer
« previous next »

Author Question: _______________ involves understanding the theoretical rationale underlying the obtained ... (Read 112 times)

futuristic

  • Hero Member
  • *****
  • Posts: 638
on: Jun 29, 2018
_______________ involves understanding the theoretical rationale underlying the obtained measurement.
 a. Convergent validity d. Construct validity
  b. Discriminant validity e. Test-retest validity
  c. Concurrent validity

Question 2

When a marketing vice-president tells the marketing department to schedule a test market in Dallas because he feels that this city is typical of the composition of the target market for a new product nationally, this is an example of what type of sample?
 a. judgment sample
  b. area sample
  c. cluster sample
  d. convenience sample


Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
Marked as best answer by a Subject Expert

sabina576

  • Sr. Member
  • ****
  • Posts: 356
Reply #1 on: Jun 29, 2018
Answer to Question 1

D
Construct validity addresses the issue Does the construct measure what we think it measures?

Answer to Question 2

A


futuristic

  • Member
  • Posts: 638
Reply 2 on: Jun 29, 2018
Wow, this really help

olderstudent

  • Member
  • Posts: 339
Reply 3 on: Yesterday
:D TYSM

« previous next »
 

Did you know?

About 80% of major fungal systemic infections are due to Candida albicans. Another form, Candida peritonitis, occurs most often in postoperative patients. A rare disease, Candida meningitis, may follow leukemia, kidney transplant, other immunosuppressed factors, or when suffering from Candida septicemia.

Did you know?

Lower drug doses for elderly patients should be used first, with titrations of the dose as tolerated to prevent unwanted drug-related pharmacodynamic effects.

Did you know?

The top 10 most important tips that will help you grow old gracefully include (1) quit smoking, (2) keep your weight down, (3) take supplements, (4) skip a meal each day or fast 1 day per week, (5) get a pet, (6) get medical help for chronic pain, (7) walk regularly, (8) reduce arguments, (9) put live plants in your living space, and (10) do some weight training.

Did you know?

According to animal studies, the typical American diet is damaging to the liver and may result in allergies, low energy, digestive problems, and a lack of ability to detoxify harmful substances.

Did you know?

Dogs have been used in studies to detect various cancers in human subjects. They have been trained to sniff breath samples from humans that were collected by having them breathe into special tubes. These people included 55 lung cancer patients, 31 breast cancer patients, and 83 cancer-free patients. The dogs detected 54 of the 55 lung cancer patients as having cancer, detected 28 of the 31 breast cancer patients, and gave only three false-positive results (detecting cancer in people who didn't have it).

Succession in the intertidal zone involves colonization and competition for limited space among spec Succession in the intertidal zone involves colonization and competition for limited space among spec
Ultraviolet mosaic of Mira's bow shock and tail obtained using NASA's Galaxy Evolution Exp Ultraviolet mosaic of Mira's bow shock and tail obtained using NASA's Galaxy Evolution Exp
A 1998 false-colour near-infrared image of Uranus showing cloud bands, rings, and moons obtained by A 1998 false-colour near-infrared image of Uranus showing cloud bands, rings, and moons obtained by
Richard Wrangham’s “female-bonded” theory of intergroup competition was highly influential in our un Richard Wrangham’s “female-bonded” theory of intergroup competition was highly influential in our un
Understanding the Nutrition Facts Panel Understanding the Nutrition Facts Panel
A theoretical explanation of the biochemical basis of the four eye color phenotypes A theoretical explanation of the biochemical basis of the four eye color phenotypes
Video: The pH scale - Strong acids and Weak acids

For a complete list of videos, visit our video library