Author Question: Explain why business research, like all business activity, continues to ... (Read 23 times)

strangeaffliction

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Explain why business research, like all business activity, continues to change.

Question 2

A person's attitude toward the American's With Disabilities Act can be directly observed.
 
 Indicate whether the statement is true or false



adammoses97

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Answer to Question 1

Changes in communication technologies and the trend toward an ever more global marketplace have played a large role in many of these changes. With respect to communication technologies, virtually everyone is connected today and the speed with which information can be exchanged has increased tremendously. Changes in computer technology have also made for easier data collection and data analysis. Time and geography no longer pose major obstacles. The internationalizatio n of research places greater demands on researchers and heightens the need for research tools that allow us to cross-validate research results, which means that the empirical findings from one culture also exist and behave similarly in another culture.

Answer to Question 2

F
Attitudes are latent, or hypothetical, constructs and because of this, they are not directly observable.



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