When a retail store such as Sears offers a one-day promotion for ...

[clippers!]

When a retail store such as Sears offers a one-day promotion for an extra 15 percent off to customers holding a charge account with them, it is attempting to:
 A) attract new customers.
 B) encourage trial of a product.
  C) identify prospects.
 D) boost customer loyalty.
 E) gain attention in the retail environment.

Question 2

Jean is about to purchase the franchise rights for a fitness facility. Her key reservation about pursuing a franchise as opposed to opening her own gym from scratch is:
  a franchise provides her marketing support and materials.
 A) a franchise gives her too much control over the business.
  B) a franchise will force her to create the products and services she'll offer customers.
  C) Jean must pay a franchise fee to get started, along with a certain percentage of profits.
  D) a franchise provides her training and management advice.
  E) a franchise provides her marketing support and materials.

[olivia_paige29]

Answer to Question 1

D

Answer to Question 2

C

[clippers!]

TYSM

[bigcheese9]

Gracias!