Market research indicates that customers in an employee cafeteria ...

[yoroshambo]

Market research indicates that customers in an employee cafeteria want more vegetarian items. Menu items are added but do not sell well. The manager of the cafeteria should:
 
  a. discontinue the vegetarian product line
  b. reduce the price of the vegetarian items
  c. collect feedback from customers to determine why the items are not selling
  d. hire a marketing firm to conduct additional research

Question 2

The point at which a customer chooses one foodservice operation over another is the result of the operation creating a competitive edge. This is referred to as the point of:
 
  a. sale
  b. difference
  c. service
  d. competition

[morganmarie791]

Answer to Question 1

C

Answer to Question 2

B

[yoroshambo]

Both answers were spot on, thank you once again

[morganmarie791]

Great! Please up vote