This topic contains a solution. Click here to go to the answer

Author Question: Average quarter-hour (AQH) estimates are used primarily in this industry. a. network television ... (Read 57 times)

Anajune7

  • Hero Member
  • *****
  • Posts: 574
Average quarter-hour (AQH) estimates are used primarily in this industry.
 
 

a. network television
  b. independent television
  c. cable television
  d. pay per view and pay cable
  e. radio



Question 2

Which station department is most likely to use the following measurements as part of their daily tasks: gross impressions, CPM, and gross rating points?
 
 

a. programming
   b. sales
  c. promotions
  d. traffic
  e. accounting




Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
Marked as best answer by a Subject Expert

ktidd

  • Sr. Member
  • ****
  • Posts: 319
Answer to Question 1

e.

Answer to Question 2

b.




ktidd

  • Sr. Member
  • ****
  • Posts: 319

 

Did you know?

Cocaine was isolated in 1860 and first used as a local anesthetic in 1884. Its first clinical use was by Sigmund Freud to wean a patient from morphine addiction. The fictional character Sherlock Holmes was supposed to be addicted to cocaine by injection.

Did you know?

There are more sensory neurons in the tongue than in any other part of the body.

Did you know?

Throughout history, plants containing cardiac steroids have been used as heart drugs and as poisons (e.g., in arrows used in combat), emetics, and diuretics.

Did you know?

Although puberty usually occurs in the early teenage years, the world's youngest parents were two Chinese children who had their first baby when they were 8 and 9 years of age.

Did you know?

Individuals are never “cured” of addictions. Instead, they learn how to manage their disease to lead healthy, balanced lives.

For a complete list of videos, visit our video library